NeoMedia licenses mobile barcode patents to Microsoft [The Marketing Blog]

NeoMedia licenses mobile barcode patents to Microsoft

The Marketing Blog

August 23, 2012

http://www.themarketingblog.co.uk/2012/08/neomedia-licenses-mobile-barco...

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As mobile barcodes become a key fixture in the mobile marketing mix, it is important for stakeholders across the industry to ensure the solutions they employ leverage the relevant intellectual property in a responsible manner.