Reality Check: Mobile barcode marketing and advertising campaigns – the need for best practices and industry guidelines [RCR Wireless]

Reality Check: Mobile barcode marketing and advertising campaigns - the need for best practices and industry guidelines

RCR Wireless

July 12, 2011

http://www.rcrwireless.com/article/20110712/REALITY_CHECK/110639984/reality-check-mobile-barcode-marketing-and-advertising-campaigns