NeoMedia Europe AG Appoints New Member To Supervisory Board
Industry veteran Frank Lenselink joins the NeoMedia Europe AG team Würselen, Germany & Atlanta, September 15, 2010 - NeoMedia Technologies, Inc. (OTC BB: NEOM.OB), the global leader in mobile barcode scanning solutions, today announced that industry veteran Frank H. Lenselink has joined the supervisory board of NeoMedia Europe AG., its wholly-owned subsidiary, focused on providing technology for barcode reading systems and software for mobile communications applications. Mr. Lenselink brings a wealth of experience in guiding fast growing technology companies in Europe and the US and will help to steer NeoMedia Europe’s future growth strategy.
“There has never been a better time to be at the heart of the mobile barcode industry. NeoMedia Europe has and continues to be very active and focused on helping to bring 2d barcode services to businesses and consumers to harness the potential of mobile marketing,” said Frank Lenselink. “I am extremely excited and fortunate to be joining NeoMedia Europe and to work with many of the best minds in the industry.”
Commenting on Mr. Lenselink’s appointment, Christian Steinborn, CEO NeoMedia Europe AG said; “We are honoured and delighted to have an industry heavyweight like Frank on board to strengthen our team of industry leaders. His expertise and proven track record of leadership will be invaluable as NeoMedia Europe continues to grow and we look forward to working with him to expand our presence around the world.”
Mr. Lenselink is a senior international business entrepreneur with more than twenty years’ experience of working with both US and European multinationals. Frank is the Director of Channel Sales and a member of the Retail Board at Wincor-Nixdorf, where he has developed a new Global Partner Model and continues to drive Wincor-Nixdorf’s success in Europe. Mr. Lenselink previously served as President and CEO of the Dutch company Scantech, which manufactures barcode scanners and optical devices and supplies products to Wincor-Nixdorf. While at Scantech, Mr. Lenselink implemented alliances in Asia for licence manufacturing and successfully steered the company strategy to incorporate new business streams.
NeoMedia Technologies, Inc. is the global market leader in 2D mobile barcode technology and infrastructure solutions that enable the mobile barcode ecosystem world-wide. Its technology platform transforms mobile devices with cameras into barcode scanners, enabling a range of practical and engaging applications including consumer oriented advertising, mobile ticketing and couponing, and business-to-business commercial track and trace solutions.
NeoMedia’s suite of products, services and extensive IP portfolio means it is the only provider able to offer customers a comprehensive end-to-end mobile code solution. NeoMedia’s current customers include handset manufacturers, platform providers, brands and agencies looking to offer pioneering mobile barcode solutions to their customer base.
NeoMedia’s product portfolio includes: mobile barcode management & infrastructure solutions, barcode reader solutions, Mobile Coupon & Affiliate Marketing, Mobile Ticketing & POS Integration and IP Licensing. Learn more at www.neom.com.
For more information please contact:
Camellia Zarbhanelian / Ryan Waters
+44 207 751 4444