Nature

UNDERSTAND

NEOM will reinvent the relationship between people and nature



Understand

Knowledge is power. NEOM’s Environment Program is built on the best available science and a deep understanding of the values - and vulnerabilities - of our landscapes and seas. From comprehensive studies and assessments, partnerships with leading science-providers and an unwavering commitment to learning from everything we do, NEOM’s environmental journey will be a hallmark of adaptive management and constant improvement.

Nature

PROTECT

Protect

Do no harm. NEOM is committed to setting a new benchmark for environmentally conscientious development.

Nature

ENHANCE

Enhance

Restore, repair, rewild. Through a progressive program of habitat restoration, threat reduction and species recovery programs, NEOM will lead a renaissance of Arabian wildlife. Our national parks, marine sanctuaries and wilderness areas will make globally significant contributions to conservation and deliver nature experiences for residents and visitors that will stay with them forever.

Nature

SUSTAIN

Sustain

Wise resource use. Our natural resources are the precious natural capital that underpins all areas of human progress. There is global recognition of the need to redirect humanity onto a more sustainable trajectory: NEOM will lead the way.

Nature

INSPIRE

Inspire

NEOM will inspire the world to re-imagine the relationship between people and nature through our commitments and our actions.

Engage with a pioneering community of dreamers and doers

NEOM is an accelerator of human progress being built from the ground up as a living laboratory – a place where entrepreneurship will chart the course for a New Future.