Background Image Alt Text

GAMING AT NEOM

THE REGION’S FIRST TRUE GAMING HUB

A FOCAL POINT IN THE MENA REGION

FOR THE GLOBAL GAMING INDUSTRY

Home to millions of the world's most passionate gamers, Saudi Arabia and the region already boast a US$6 billion gaming industry. NEOM is creating a regional hub, a focal point for industry, talent, creatives and collaboration. A fully-integrated campus, unlike any other, harnessing the most advanced technologies and environments to stimulate creativity and business opportunities.

SHAPING A NEW FUTURE

  • INFRASTRUCTURE
    INFRASTRUCTURE
    A state-of-the-art gaming campus, integrated physically and technologically featuring game development and audio recording studios, motion capture and visual effects facilities, industry learning and incubation zones to pioneer the game development industry.
  • INVESTMENT
    INVESTMENT
    A wide array of business incentives, incubators and accelerators, and leadership mentoring – to harness and support entrepreneurship and cultivate the gaming companies of tomorrow.
  • TALENT<br/>DEVELOPMENT
    TALENT
    DEVELOPMENT
    Technical, creative and vocational industry learning programmes in partnership with world-leading institutions coupled with community initiatives.
  • BUSINESS EASE
    BUSINESS EASE
    A digital-first legal system and regulatory framework, alongside the world's most liveable city to create an unrivaled gaming ecosystem.
"Saudi Arabia is the biggest gaming market in the region and continues to increase its presence and size of the global market. This presents a tremendous opportunity for business and game developers alike. NEOM is the gateway to harness the region’s opportunities, leveraging our fully-integrated media hub, which is fast becoming the regional epicenter for the media industries and one of the world's elite media hubs."

Media Industries, Entertainment & Culture Managing Director

Wayne Borg

WHY GAMING IS INTEGRAL TO NEOM

  • TO DRIVE THE ECONOMY

    We will build a skilled, local workforce and invest in start-ups and new businesses, enabling next-gen talent and entrepreneurs to succeed.
  • TO FILL A REGIONAL NEED

    The region's gaming industry is currently fragmented while the opportunity demands a true hub. NEOM will fill this void.
  • THE CONVERGENCE OF TECHNOLOGY

    Gaming content, mechanics and technical innovation have immense potential for other parts of the media industries – through the increased convergence of technology.
  • TO PUSH BOUNDARIES

    Gaming drives the adoption and development of cutting-edge industry tech such as artificial intelligence, virtual reality and cloud computing.
  • TO EMPOWER SOCIETY

    Not only is gaming a powerful entertainment medium, but it also plays an increasingly important role throughout society – from healthcare to education.

NEOM × MBC

NEOM and MBC Group have signed a joint venture to create the region's first AAA games development studio. This exciting partnership is an integral part of the NEOM Media Hub. Currently being incubated, the studio is producing high-production-value games for local, regional and international gamers. It will relocate to NEOM to act as a catalyst for the gaming ecosystem.

Energy sector logo

Our people

NEOM is assembling a team of media industry leaders, tasked with developing the gaming ecosystem.

  • TOBY EVAN-JONES

    TOBY EVAN-JONES

    Gaming Executive Director

    With more than 15 years of industry experience, Toby Evan-Jones has produced five global AAA games. He was vice-president and head of business development at the Codemasters Group, merging into Electronic Arts. He started his career at Disney.

Get news & updates

Sign up for the latest news on how we are shaping a new future.