Where spectacular nature meets the tourism of tomorrow

Futurism, sustainability and authenticity will be the key principles of NEOM’s approach to tourism, coupled with a multi-purpose offering where visitors and tourists can experience the tourism of tomorrow. By integrating innovation and developing cutting-edge principles for sustainability, NEOM will offer a futuristic experience that blends the past with the future.

As a region, NEOM is endowed with a rich cultural history, a cool climate, spectacular deserts, splendid reefs and beautiful mountains. This unrivalled natural beauty will be combined with a futuristic tourism model to draw visitors from all corners of the globe, and NEOM will be today a vision reflecting the tourism of tomorrow.